Car dealerships love to make a deal and this fundraiser is a sure bet! There are a number of creative ways you can structure special sponsorship deals with car dealer—a percent for each vehicle sold during a specified time period, a percent of each type of vehicle, etc.
Prep Steps:
1. Create an information packet about your playspace project to present to the dealers’ owners.
2. Approach local car dealerships and ask them to donate $10 (or $5) per car sold each month to your playspace fund.
3. Advertise the deal throughout your community.
Materials Needed:
1. Banners, posters, or other advertising materials.
Helpful Hints:
• This event can also work for other motorized products, like boats, jet skis, snowmobiles, lawn mowers, and snow blowers.
• When approaching the car dealerships, discuss the added benefit of publicity through your playspace PR.
• Encourage each dealership to advertise the fundraising program in their showrooms.
STORY: A local car dealership was so inspired by the school that used this idea that they decided to double their donation at the end of the fundraiser. As a result, the school received $2,000 for their new playground!
Raised: $$
When: B
Publicity: Moderate
Volunteers: 15
Challenge: Medium
Audience: 500
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